New Awards Program Gets Serious About STEM

Parents increasingly recognize the importance of teaching children STEM – Science, Technology, Engineering and Math – to prepare them for the future. Because children learn from play, toys are their first and best introduction to STEM concepts.

But what really qualifies a toy as STEM?

The team at Child’s Play Communications is thrilled to be partnering with™ to launch Seriously STEM, a new awards program designed exclusively to review and evaluate STEM toys for kids. Winners will be chosen by an outstanding panel of independent judges — educators, industry play experts and toy reviewers — with real expertise specifically in children and STEM:

Not every toy genuinely teaches STEM skills, although many claim to. Our goal is to offer valuable information to all those parents who understand the benefits of learning STEM but who need help making the right choices for their child.

Manufacturers may submit products for review within the four subject categories, and within specific age groups, ranging from toddler to teen. Criteria for selection will be established by the panel of judges.

Products from any country and company are eligible for submission. The submission period runs through September 15, 2018. The official entry form is available here.

A percentage of all Seriously STEM proceeds will be donated to the National Pediatric Cancer Foundation.

Winners will be announced November 1 at the third annual Kids’ & Family Tech Expo in New York City and heavily marketed throughout the holiday shopping season. For additional information, contact [email protected].

The STEM experts we have spoken to have strongly reinforced our feeling that a program of this kind will be a valuable service to the toy industry and to parents alike. We are tremendously excited about introducing this opportunity and we hope that you will join us in this effort to recognize the best in STEM toys for children.