Some months ago, the Mom 2.0 conference presented a series of videos showing how young girls were using YouTube to ask for feedback on their looks. It was heartbreaking, not only because people’s perceptions were so important to these girls, but that they voluntarily opened...
There’s no doubt that it’s tough to be a teen. Between hormones, peer pressure and a multitude of other stressors, teens now have to deal with with cyberbullying, online predators and the added stress of their latest Instagram photo or the number of friends they...
There’s no doubt that snapping a “selfie” is the latest craze among teenage girls and young women on social media. However, studies show that this obsession with self-portraits can sometimes result in lower confidence and a fixation on one’s looks. This selfie trend certainly hits home...
For the past several plus years, my team has successfully managed the social properties of our clients. Many of these clients were convinced from the start that Facebook and Twitter would efficiently increase engagement from their existing customers and prospects, but many were reluctant to...
Instagram continues to gain popularity in the New Year and doesn’t show any signs of slowing down. While the idea of posting “of the moment” photos draws people from all walks of life, Instagram has become a real favorite among moms. Moms post everything from selfies...
Take a quick look at your list of Facebook friends and consider the many personalities that make up your contacts. There’s the funny one, the one who posts random facts, the one who shares a lot of pictures, the one who knows about fashion or...
As public relations professionals, part of our job is to interact with journalists; most of the time that means pitching stories and scheduling interviews by phone or email. But increasingly it can also involve connecting with reporters via social media. Normally, there’s nothing too controversial...
There’s a reason why Facebook, Twitter and other networking sites are referred to as “social” media. The point of these platforms is to foster interaction, encourage conversation and basically…to be social. This is something that some businesses that maintain social media platforms tend to overlook...
If you’re like many Americans, your morning probably starts something like this: the alarm on your cell phone goes off. You reach over, silence the noise, and immediately begin scrolling through one of several social media apps. You scan your email, check the latest breaking...
The term “cyber bullying” is one that is popping up more frequently as new generations of younger children and teens establish social media accounts. But while we know cyber bullying is a dangerous problem, how far should we go to protect kids from being victims...
