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      • 2019 Kids & Family Tech Expo: Brochure
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Is Your Daughter a Princess?

August 14, 2009
Stephanie Azzarone
Economic Trends, Social Trends

Interesting opinion piece in Wednesday's USA Today. The author, Laura Vanderkam, maintained that princess culture -- all that exposure to Disney princesses over time -- has contributed to creating a generation of girls and young women who believe that if they are charming and patient enough, ...

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Daddy and Me

July 10, 2009
Stephanie Azzarone
Dads, Economic Trends, Social Trends

Many of my recent blogs have dealt with the growing role dads play in parenting. An article in yesterday's New York Times supported those observations. It talked about how play classes originally designed for moms and their babies are suddenly being populated by more and...

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Secondhand Comes First

July 9, 2009
Stephanie Azzarone
Economic Trends, Mom Market Trends, Social Trends

  So much for birthing babies into the lap of luxury. This morning's New York Times points out that even high-income couples are now looking first to second-hand sources when buying for their kids. Craig's List, hand-me-downs and other money-saving options have become the purchasing preference...

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Are Dads the New Moms?

June 24, 2009
Stephanie Azzarone
Dads, Economic Trends, Social Media, Social Trends

 Dad may have had his Day on Sunday, but he is also experiencing an extended paternal moment. Whether by choice or circumstance, more dads are finding themselves increasingly responsible for daily parenting.  In response, they are making a place for themselves in what has traditionally been...

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Baby-Mommy Buddies

May 29, 2009
Stephanie Azzarone
Economic Trends, Social Trends

  Talk about mom-friendly companies...

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A Mother’s Worth: $122,732

May 26, 2009
Stephanie Azzarone
Economic Trends, Social Trends

No news to moms themselves: According to a recent Salary.com study, a stay-at-home mom’s job responsibilities are similar to those of an entrepreneur running a start-up company. Mothering incorporates the skills of “among others, a CEO, psychologist, facilities manager, computer operator, cook, and van driver.”...

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More Recession Stress

May 21, 2009
Stephanie Azzarone
Economic Trends, Social Trends

The current unemployment rate is higher among men than women. But that’s not good news for working moms. Whether because their spouse is out of work or they are picking up the slack when colleagues are let go, moms are working longer hours. To further help...

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Recession Driving Moms to Drink?

May 18, 2009
Stephanie Azzarone
Economic Trends, Social Trends

  Say it ain’t so, moms.   According to an April online survey conducted by MomLogic.com and Insight Research Group, one in three mothers are turning to vices like overeating, drinking, drugs and gambling to cope with the recession.   In addition, of mothers whose partners have lost their jobs,...

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Mother’s Day Money Blues

May 8, 2009
Stephanie Azzarone
Economic Trends

  Mom-stats worth repeating from this week's Motherlode blog.   Mothers make 73 cents to every dollar earned by an equally qualified man at the same job. Single mothers make about 60 cents compared to that dollar. Over a lifetime, mothers earn from $40,000 to $2 million less than men doing...

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About Child’s Play Communications

Child’s Play focuses on products and services for babies, kids, moms and dads – and consumer technology for men and women of all ages and stages of life.

Contact Us

Would you like to increase visibility for your company, create a new corporate image, conduct a successful product launch or generate new life for an existing product or service? If so…


Please contact Child’s Play president:

Stephanie Azzarone
Email: [email protected]
Website: www.childsplaypr.com

Phone: (212) 488-2060 Ext. 11


We’re looking forward to hearing from you!

Child's Play PRFollow

Child's Play PR
23 Dec

Merry Christmas to all, with sincere wishes for a happy and healthy holiday, and a hopeful new year!

21 Dec

Happy Winter Solstice everyone! After today, there will be more light -- something we all need.

9 Nov

#Moms expect to spend about $230 per child this #holiday season. Here's what they'll be shopping for. http://ow.ly/bXg550CfBIq

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